News & Updates

Marco Tapia

August 19, 2026

Is ChatGPT recommending you? Measuring your visibility to AI assistants

Someone looking for a Sydney software partner used to open Google. A fair number of them now open ChatGPT, Claude or Perplexity and type something close to "best custom software company in Sydney", then work from whatever list comes back. OpenAI's ow ...

#generative-engine-optimisation#answer-engine-optimisation#ai-search#marketing-measurement#seo

in artificial-intelligence marketing

Marco Tapia

August 19, 2026

Practical AI in Marketing: the series

A few years ago, someone looking for an integration partner in Sydney typed a phrase into Google, scanned ten blue links and clicked two or three. Now a decent share of that same research happens inside ChatGPT or Claude, and Google itself often answ ...

#ai-search#content-operations#marketing-automation#generative-engine-optimisation

in artificial-intelligence marketing

Guido Tapia

August 17, 2026

Practical AI in Business Operations: the series

Most of the AI conversation in Australian business is about the big swing: the customer-facing assistant, the strategy deck, the platform decision that takes a year to unwind if it goes wrong. This series is about the other end of the scale. Timeshee ...

#business-automation#back-office#workflow-automation#ai-adoption#operations

in artificial-intelligence business-operations

Guido Tapia

August 17, 2026

Reconciling timesheets, leave and payroll automatically

Most Australian businesses under a few hundred staff run payroll across at least three systems that never talk properly: a form or email where leave gets requested, a timesheet system where hours get captured, and an accounting package like Xero wher ...

#payroll#xero#data-integration#automation#back-office

in artificial-intelligence business-operations

David Booth

August 14, 2026

Ransomware early warning: watching leak sites for your name, your clients and your suppliers

On 13 August the Clop ransomware group posted claims naming Shell and Philips, and both companies confirmed they had experienced a security incident once the claims were reported (NL Times). Philips called it an attempted attack on a specific server ...

#ransomware#threat-intelligence#incident-response#supply-chain#notifiable-data-breaches

in artificial-intelligence cyber-security

David Booth

August 12, 2026

An LLM-triaged SIEM: reviewing thousands of security events a day with a small team

Most health providers we talk to have the same shape of problem. Log sources everywhere, a security budget that funds part of one person's week, and an alert console nobody has opened since the fortnight after it was installed. The logs are being col ...

#siem#security-operations#llm#prompt-injection#health-it

in artificial-intelligence healthcare