Customer service is about the experience a customer has engaging with your business. Whether that be over the phone, in person or in this case, via the web. If you run a business that relies on the web to make … Continue reading
Recently we released Mouse Eye Tracking version 5 with a great new feature – Time Lapse Heat Maps. Combining mouse movement, click and time data, this animated visualisation is the ultimate heat map to help you improve your online investment. We … Continue reading
Mouse Eye Tracking can give you clues as to what content users are looking for when they browse your website. One way of finding these clues is being aware of the humble list (aka ‘dot points’) when analysing attention and … Continue reading
On Friday March 4, 2011 (8am-5pm Australian Eastern Time), we will be upgrading Mouse Eye Tracking to version 4, including improved domain management, enhanced Page Navigation and Editable Heat Maps. This new deployment is based on the Microsoft Cloud Solution … Continue reading
Recently we’ve been updating the visual style of the PicNet website. While it’s not a complete redesign, there are significant changes that we predict will affect user behaviour. Naturally, we’ll be watching Mouse Eye Tracking’s output over the coming weeks … Continue reading
Mouse Eye Tracking has been featured in the Design Shack gallery! For those that don’t know: Design Shack showcases inspiring web design, alongside resources and tutorials for you to succeed in the same way. We only offer the cream … Continue reading
We’re excited to announce the release of Mouse Eye Tracking version 3. New features include: Link Analysis When viewing heat maps and mouse tracking in the Management Console, you’ll notice certain links have a blue dashed border with a light … Continue reading
We’re pleased to announce that Mouse Eye Tracking has recently been awarded a win at the 2010 NSW AIIA iAwards in the Tools and Infrastructure category. On behalf of the AIIA and the NSW Government, The Hon. (Frank) Francesco TERENZINI MP … Continue reading
One of the biggest benefits of Mouse Eye Tracking that we communicate to people is that it can help you ‘design with confidence’, taking some of the guesswork out of more subjective tasks such layout changes and re-designs. In my previous post I … Continue reading
Web design and usability is a field that encompasses a variety of disciplines, including but not limited to, art, psychology and computer science. This makes it difficult to nail down strict procedures or formulas for success, but we can test … Continue reading