On Friday March 4, 2011 (8am-5pm Australian Eastern Time), we will be upgrading Mouse Eye Tracking to version 4, including improved domain management, enhanced Page Navigation and Editable Heat Maps.

This new deployment is based on the Microsoft Cloud Solution Azure, providing Mouse Eye Tracking with faster response time to all our international clients. Mouse Eye Tracking is now even better equipped than ever to help you understand user behaviour and maximise the value of your web presence.

Reseller Program

We’re rolling out the official Mouse Eye Tracking reseller program! With fast and simple integration to your customers and attractive commissions, don’t miss this opportunity to help your clients understand user behaviour and maximise the value of their web presence. Contact us to find out more.

Easy Upgrade Interface

The upgrade page now allows you to view all your Mouse Eye Tracking domains in an easy to use control panel for better management and usability.

The Upgrade Page

Enhanced Page Navigation

Page Navigation now allows you to see data from external and direct sources, giving you a more comprehensive view of the inflows and outflows of traffic throughout your website.

Enhanced Page Navigation

Editable Heat Maps

The Editable Heat Map feature will allow you to mask off areas to give you a deeper understanding of website user behaviour.

Editable Heat Maps

How does it work?

Simply drag the rectangular marquee over an area you wish to exclude from the heat map. Mouse Eye Tracking’s complex algorithms then re-calculate and aggregate the remaining data from outside the masked area.

Why use it?

Many web pages have strong points of user activity (AKA ‘hot spots’) such as the navigation menu or the search box that are always popular – But what about the rest of the page? Editable Heat Maps was designed to bring you better insight into how other parts of a webpage layout perform without the influence of typical hot spots.

Check back soon to try the latest features in our free demo.